It is a general perception the world over that women shop more than men but what if I tell you this perception isn't fully valid especially in case of metropolitan like Karachi.
Reading this some might think that this article is pro-feminism but let me assure you if anything this blog is pro to it is pure, authentic, simple and transparent engineering concepts and findings, so buckle up as I'm about to present you the findings of our recent traffic analysis that took place at one of Pakistan's leading Super-mart. yes, exactly the one you are thinking about right now.
The aforementioned graph is the result of a week-long headcount on the store branch located at Tariq Road. Tt is evident from the graph the out of the 100% visitors male customers have the highest percentage i.e 59% all the rest account for only 41% out of which female customers makes the second highest percentage i.e 31%.
But it is unwise to pen any result because maybe the dynamics of Tariq road vicinity are different than the rest of Karachi
To validate the findings and the have more sound data for the purpose another survey was conducted
This graph consist of a week's worth of head count data of Malir cantonment branch of the store.
it is evident from the graph that out of the 100% visitors male customers have the highest percentage i.e 57% all the rest account for only 43% out of which female customers makes the second highest percentage i.e 29%.
Only a variation of exactly 2% of both the genders from the previous data, coincidence ?. No, but a valid finding.
Hence the stereotype is invalid, baseless and untrue. Therefore, "Men shop more than Women"
Subscribe to:
Post Comments (Atom)
WHAT IS FIDIC?
FIDIC – stands for “Fédération Internationale des Ingénieurs Conseils” FIDIC’s Headquarter is based in Geneva, Switzerland T...
-
The ability to drive or hop a train from Alaska to Russia, or from London to New York, is one that will fascinate many. It shouldn’t, thou...
-
FIDIC – stands for “Fédération Internationale des Ingénieurs Conseils” FIDIC’s Headquarter is based in Geneva, Switzerland T...
-
It is a general perception the world over that women shop more than men but what if I tell you this perception isn't fully valid especia...
No comments:
Post a Comment